About

Mission-driven business owners often need help growing their company, not because of their business sense—usually, it’s second to none. No, they struggle because they are caught up in everyday operations or need a clear next step to grow their business.

Businesses Need Three Things to Grow.

An Action Plan – A step-by-step plan to get them from where they are to where they want to go. Usually, it’s just a matter of carving time to think and articulate the plan.

A Personalized Marketing System – Owners get caught up in everyday operations and lose sight of what makes the difference in their business’s growth. A marketing system is a tool to attract and keep customers without reinventing the wheel every time. Copying big businesses’ ad campaigns only works when the systems are in place to attract and keep customers.

Work-Life Balance—There is a way to achieve business success without sacrificing what matters most. Why bother growing your company if you burn yourself out in the process? The popular perception in business is that you must sacrifice everything to “make it.”

We don’t just focus on mere communications, ads, social media or websites; we help owners identify a clear path to grow their business and build a system to attract and keep customers, all while achieving work-life balance. “For what does it profit a man if he gains the whole world and loses or forfeits himself? (Luke 9:23-25)

Orgin Story

Growing up in a household of 10, there wasn’t much. The budget was usually tight, and food tended to go as fast as it came. However, the one thing Jacob had was his character. At an early age, he was taught to work hard and treat people right. For Jacob, owning a business meant hard work pays off, and you were rewarded for treating people right. It meant no constraints. It meant freedom. It meant going from questioning every decision based on budget to “how can we make this work?”

So why start another firm?

Jacob identified many firms are paid regardless of results. They were essentially being paid to do arts and crafts for owners who didn’t know social media, business planning, website design, copyrighting, or graphic design. They were paid just to “do something.” Many firms claimed to do strategy; however, it was a strategy within a certain channel, like TV, radio, sales, digital, etc. Few firms are dedicated to providing strategy as a whole, and far fewer firms earn their income based on results.

Furthermore, business owners waste a lot of time trying to attract and keep customers. Jacob wanted to help owners take back that time, conduct proper business practices, and be incentivized to deliver results.

So Jacob started PowellBD. Drawing from Jacob’s training and experience, PowellBD strives to help mission driven business owners attract and keep customers through research, strategy, and implementation.